Mayflower puppet: 1/2 cool, half freaky.

Grey is one of those big New York agencies whose work is usually pretty mediocre. So this spot was a bit of a surprise.

One one hand, I like the stopping power. The payoff is pretty good, too.

Then again, the faux Fiest music is both annoying and a rip-off (stop trying to be Apple, please). The puppet is downright creepy and strangely inanimate for so many puppeteers. And they spent a LOT of money on this commercial.

Bottom line: probably better as a :30. But at least this spot breaks through the clutter.

Caribou takes a shot--not at Starbucks--at their customers!

Seems like everyone is "getting real" these days. First Wendy's (wtf? what's real about square hamburgers?) and now Caribou.

Mixing real chocolate into a coffee drink is a good selling point, but it probably gets lost here.

I'd be curious to see how long they can keep this gag going. Seems like they've already used up all the "real" jokes.