Tuesday, February 24, 2009

They may be assholes, but their money's green!

At first glance, this full page ad in the NY Times for jetBlue appears to be giving comeuppance to all the greedy idiots who got our country into its present economic mess. But really, jetBlue doesn't care how crooked or incompetent these fine financial folks are. As long as they've (still) got money, well, welcome aboard!

Not exactly a "power to the people" message. Just my luck I'd get stuck sitting next to one of them, too.

Tuesday, February 17, 2009

HEY EVERYBODY! Look at me! (Ego Marketing, Part 1)

You may glance in your rearview mirror these days and notice the spooky, predatory headlights of the BMW behind you. Unmistakably distinctive and no doubt conceived as a status symbol, they remind the world you shelled out top dollar for your Euro ride.

Not to be outdone, Audi recently added their glitzy, glam rock star, L.E.D eye-liner look to most of its cars, available even on the semi-modest A4. Viewed in bright daylight, the look is startling--as aggressive and eye-catching (and garish) as anything I've ever seen.

Now, I suppose that's the purpose of daytime running lights: to be noticed. But something tells me there's a little more marketing than safety going on here. What's next in this high-tech game of one-upsmanship??

Of course, you can always go low-tech like Mercedes Benz and just slap the biggest logo you can find on your grill. Also ego-centric, but not nearly as fun.

Monday, February 9, 2009

The Plant/Krauss track you should hear

Robert Plant and Allison Krauss sang their top ten hit on the GRAMMYs last night. It's an OK song saved by a shimmery, other-worldly guitar lick. Zep fans who have access to the CD might want to listen to Track 11 called "Nothin'." It's a haunting bit of Appalachia that sounds as if it might have come from a Led Zep album you never heard.

Worth a listen, anyway.

Wednesday, February 4, 2009

An open letter to Izzy, Slash, and Duff

I received the "new" Guns N' Roses CD Chinese Democracy as a birthday present, but waited weeks to open it because of all the bad reviews.

And the reviewers were right. After 17 years, no album could live up to expectations. We've all changed too much. And hearing a CD as bloated, overproduced, and lyrically-challenged as this one just what my "Appetite" for days gone by.

Still, I have to admit it was good to hear Axl's voice again after all these years.

So whattaya say, guys? Izzy? Slash? Duff? There's still time to get together and do it right. I mean, it's got to be better than doing VW commercials (with a VW logo on your guitar for Christ sakes!).


Monday, February 2, 2009

Shortest Super Bowl ad review EVER

By the time you read this, Super Bowls ads will have been discussed and dissected ad nauseum (pun intended). So let me just opine that, overall, the commercials were better this year.

As was the game!