Maryland having fun with its own branding.

Love 'em or hate 'em, Maryland's new football uniforms certainly command attention. Taking a page from the Oregon Ducks and Nike, the Terrapins' partnership with Under Armour takes it to the next level (up or down, you make the call).

Lowes goes "Target."

Apparently, all the cool kids are doing it these days...

The definition of "vapid."

This is for my former creative director, who absolutely hates this spot. With good reason...