Normally, I'd be impressed with anyone in the fashion world who tried to have a concept in their advertising. Most don't even bother.
But this series for department chain Lord & Taylor is sad, mostly because the line "Oh My Lord & Taylor" sounds like something created by a first-year copywriter.
Still, if they had taken an outrageous photo (think Diesel) to go with it, they might have something.
But they didn't. And they don't.
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