Chatroulette is the newest social media craze where you can take your chances and go online and get hooked up (via webcam) with...well, anyone in the world.
Didn't take long for marketers to crash the party. But in this case, as an April Fool's gag, it's exactly what marketers do best (and in this case, best they not do it more than a day!).
Kudos to Dr. Pepper for getting there first.
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