NFL likes music more than ideas.

Every NFL commercial this year features "slice of life" shots of people and a 30-second music track from some band. It's the easy way out. If I hear "snatch and grab it" one more time, I may get sick.

Don't you think an organization with this much money and stature could do something better?

Like DIRECTV, for example...

Fake fans in the stands.

A soccer (futbol) team in Italy got sick of having their players play to thousands of empty seats, so they took matters into their own hands and created--fake fans! One can only assume the ads are still real.

Jacksonville Jaguars--this just might be the way to keep your NFL franchise!

Are you ready for some football commercials?

The season is upon us, and there are already a slew of good ones and bad ones. Kind of like the games themselves...

A good one: this series of spots for ESPN's Monday Night Football. They're funny and give us all a reason to look forward to Monday after the weekend. Like "The most interesting man in the world" commercials, they're even better as a series.

You can see more on youtube at links like this one:

http://www.youtube.com/watch?v=-cn0XSQ6agw