Showing posts with label guerilla marketing. Show all posts
Showing posts with label guerilla marketing. Show all posts

Thursday, August 20, 2009

When marketing goes horribly wrong.


The trouble with putting your logo on a cap is that any asshole can wear it. Like the guy who blew up the Pan Am flight over Scotland.

Probably not the kind of endorsement Nike had in mind.

Monday, August 10, 2009

The band that keeps on giving.


Saw Coldplay in concert last week. It was a great show, and as we were leaving, someone handed me this CD. It was dark by then, and because it was free I assumed it was a demo CD from some unheard of band.

It wasn't until I put it in my car CD player that I realized it's a nine-track live CD from Coldplay!


How cool is that? You get to relive the concert all over again on the drive home.
That's what I call guerilla marketing!

I would tell you that with this unexpected gift, Coldplay is now one of my favorite bands. But, they had me at the concert...